The end of November has arrived and I am astonished by how quickly these past couple of weeks have come and gone. Honestly, I have no idea how the entire year has gone by so quickly. I missed recapping last week’s tweets from @jplussocial, but I am back this week with some new posts. There were so many excellent articles I shared through my j+ Media Solutions Twitter account this week. Narrowing it down to the top 5 proved a bit difficult, but my audience helped make the vetting a bit easier.
This week’s most popular tweets, once again based on some basic analytics from my Buffer account, touch upon three different facets of marketing: holiday marketing, content marketing and B2B social media marketing. A bonus marketing “fail” post rounds off the top 5.
Are you ready? Let’s go!
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ME Marketing Services 8 Holiday #Marketing Benefits
The author of this article, Kate Huffman, shares eight benefits for businesses using social media in their holiday marketing mix. Huffman’s suggestions apply to companies of all sizes and show how holiday marketing can be fun as well as beneficial.
Follow ME Marketing Services on Twitter @memktgservices
SteamFeed Five Content Marketing Growth Hacks for Enterprise Startups
Ross Simonds describes 5 types of content which marketing professionals can share with their sales teams. Simonds suggests that when marketing provides sales with content which ends up boosting activity in the areas of lead nurturing and closing, it will enhance the relationship between the two groups.
Follow SteamFeed on Twitter @SteamFeedcom
Soshable 5 Toolkits That Help Pump Up Your Content Marketing Efforts
This article shares an incredible array of content marketing tools which have been organized into 5 separate categories. People often have their favorite content tools…but those of us who live and breathe content marketing are always open to learning about new tools which might work even better for us. This article offers some great suggestions.
Follow Soshable (JD Rucker) on Twitter @0boy
Search Engine Land How To Run A Successful B2B Social Media Marketing Campaign
This article explains how B2B companies use social media differently than B2C companies - as they should be. The author, Jayson DeMers, details how B2B’s can successfully use social media as part of their inbound marketing strategy through 4 steps. There is a lot of information in this article, but it is extremely useful for B2B’s who want to improve their social media marketing.
Follow Search Engine Land on Twitter @sengineland
Business Insider Advertising The 10 Biggest Social Media Marketing Fails Of 2013
Let’s just say this is a Top-10 List no one really wants to be on. The “fails” do a lot to teach the rest of us what *not* to do in our social media marketing though.
Follow Business Insider Advertising on Twitter @BI_Advertising
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- Go International: Thrive In A Saturated Environment http://t.co/GVhcgZmjnX via @collectivess by @oroklinidesign about 4 minutes ago from Buffer ReplyRetweetFavorite
- RT @anantdhuri: @AurelioToral @leaderswest a BIG YES to that! It works for #B2B! > I agree completely! about 54 minutes ago from HootSuite ReplyRetweetFavorite
- Does social media work for #B2B companies? by @aureliotoral http://t.co/EXLfdHnHp9 via @leaderswest about 1 hour ago from Buffer ReplyRetweetFavorite
- @alisammeredith Thanks for the share, Alisa! about 11 hours ago from HootSuite in reply to alisammeredith ReplyRetweetFavorite